{"id":1822,"date":"2017-04-01T05:33:56","date_gmt":"2017-04-01T05:33:56","guid":{"rendered":"https:\/\/sdmc.com.hk\/?p=754"},"modified":"2023-09-01T14:44:33","modified_gmt":"2023-09-01T06:44:33","slug":"%e5%a6%82%e4%bd%95%e5%8f%96%e6%8d%a8google-ads%e8%88%87facebook-ads","status":"publish","type":"post","link":"https:\/\/sdmc.com.hk\/en\/%e6%8a%80%e8%a1%93%e5%88%86%e6%9e%90\/%e5%a6%82%e4%bd%95%e5%8f%96%e6%8d%a8google-ads%e8%88%87facebook-ads\/","title":{"rendered":"\u5982\u4f55\u53d6\u6368GOOGLE ADS\u8207FACEBOOK ADS"},"content":{"rendered":"<p><strong>\u63d0\u5347\u5ee3\u544a\u7684\u6210\u672c\u6548\u76ca<\/strong><\/p>\n<p>\u5728 Facebook \u548c Google \u520a\u767b\u7db2\u7d61\u5ee3\u544a\u5df2\u6210\u70ba\u4f01\u696d\u5728\u7db2\u7d61\u63a8\u5ee3\u696d\u52d9\u7684\u5169\u5927\u4e3b\u8981\u6e20\u9053\u3002\u5c31\u5ba3\u50b3\u6548\u76ca\u800c\u8a00\uff0cFacebook Ads \u548c Google Ads \u5404\u6709\u652f\u6301\u8005\uff0c\u800c\u4e8b\u5be6\u4e0a\u5169\u8005\u90fd\u662f\u884c\u4e4b\u6709\u6548\u7684\u696d\u52d9\u63a8\u5ee3\u5de5\u5177\u3002\u4f46\u662f\u5982\u679c\u60a8\u7684\u516c\u53f8\u8cc7\u6e90\u4e0d\u5bb9\u8a31\u60a8\u5169\u8005\u540c\u6b65\u4e26\u884c\uff0c\u5728 Facebook Ad \u6216 Google Ad \u4e4b\u9593\u5982\u4f55\u53d6\u6368\uff0c\u6240\u727d\u6d89\u7684\u554f\u984c\u5c31\u8b8a\u5f97\u8f03\u70ba\u8907\u96dc\u3002\u4f01\u696d\u53ef\u4ee5\u6839\u64da\u76ee\u6a19\u5ba2\u6236\u7684\u6027\u8cea\u4f86\u6c7a\u5b9a\u9078\u64c7\u5728 Facebook \u6216 Google <a href=\"https:\/\/sdmc.com.hk\/en\/%e7%b6%b2%e4%b8%8a%e5%bb%a3%e5%91%8a%e8%a1%8c%e9%8a%b7\/\">\u520a\u767b\u5ee3\u544a<\/a>\u3002\u7c21\u55ae\u4f86\u8aaa\uff0c\u4ee5 Google AdWords \u4f5c\u70ba\u5ba3\u50b3\u624b\u6bb5\u523a\u6fc0\u92b7\u552e\u6548\u679c\u5341\u5206\u8fc5\u901f\u3002Facebook Ads \u5247\u8f03\u9069\u5408\u7528\u4f86\u589e\u52a0\u65b0\u5ba2\u6236\u548c\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\u3002<\/p>\n<p>Facebook Ads \u548c Google Ads \u7684\u53d6\u6368\u6d89\u53ca\u4e00\u4e9b\u8907\u96dc\u7684\u554f\u984c\uff0c\u4f01\u696d\u5728\u6c7a\u5b9a\u524d\u61c9\u8aee\u8a62\u5c08\u696d\u610f\u898b\uff0c\u800c SDMC \u7684\u5c08\u5bb6\u5f88\u6a02\u610f\u5c31\u9019\u65b9\u9762\u63d0\u4f9b\u610f\u898b\u3002<\/p>\n<p><strong>Google Ad<\/strong><strong>\u662f\u4ec0\u9ebc\uff1f<\/strong><\/p>\n<p>Google \u5ee3\u544a\u5206\u70ba\u300cGoogle\u95dc\u9375\u5b57\u884c\u92b7\u300d\uff08Google AdWords\uff09\u548c\u300cGoogle \u591a\u5a92\u9ad4\u5ee3\u544a\u806f\u76df\u300d\uff08Google Display Network\uff09\u5169\u5927\u985e\u3002Google AdWords \u662f\u6307\u7576\u4e92\u806f\u7db2\u7528\u6236\u5728 Google \u641c\u5c0b\u7279\u5b9a\u5b57\u53e5\u6642\uff0c\u5728\u641c\u5c0b\u7d50\u679c\u7684\u65c1\u908a\u6216\u4e0a\u65b9\u7a7a\u4f4d\u520a\u767b\u76f8\u95dc\u5ee3\u544a\u3002Google Display Network \u5247\u662f\u6307\u5728\u4e92\u806f\u7db2\u7528\u6236\u700f\u89bd\u5176\u4ed6\u7db2\u7ad9\u6642\uff0c\u520a\u767b\u4ed6\u6700\u8fd1\u641c\u5c0b\u904e\u7684\u95dc\u9375\u5b57\u7684\u76f8\u95dc\u6a6b\u984d\u5ee3\u544a\u3002\u53e6\u5916\uff0c\u4f01\u696d\u53ef\u8003\u616e\u4ee5\u300cGoogle\u518d\u71df\u92b7\u7b56\u7565\u300d\uff08Google Remarketing\uff09\u4f5c\u70ba\u914d\u5408\uff0c\u5c07\u4e4b\u524d\u5df2\u5230\u8a2a\u904e\u60a8\u7684\u7db2\u7ad9\u7684\u76ee\u6a19\u5ba2\u6236\u7bc4\u570d\u9032\u4e00\u6b65\u6536\u7a84\u3002<\/p>\n<p><strong>Facebook Ad<\/strong><strong>\u662f\u4ec0\u9ebc\uff1f<\/strong><\/p>\n<p>Facebook \u5ee3\u544a\u5247\u662f\u5728\u7528\u6236\u7684\u300c\u52d5\u614b\u6d88\u606f\u300d\u90e8\u5206\uff08\u5728\u624b\u6a5f\u6216\u684c\u4e0a\u96fb\u8166\u700f\u89bd\u6642\uff09\u6216Facebook 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\u7684\u597d\u8655\u5728\u65bc\u80fd\u63d0\u5347\u60a8\u7684\u54c1\u724c\u5728\u76ee\u6a19\u5ba2\u6236\u7fa4\u4e2d\u7684\u77e5\u540d\u5ea6\uff0c\u8b93\u66f4\u591a\u5c0d\u60a8\u7684\u7522\u54c1\u6709\u8208\u8da3\u7684\u6d88\u8cbb\u8005\u77e5\u9053\u60a8\u54c1\u724c\u7684\u5b58\u5728\uff0c\u4e26\u4e14\u5728\u4ed6\u5011\u4f7f\u7528\u4e92\u806f\u7db2\u7684\u6642\u5019\uff0c\u901a\u904eGoogle display\u6216\u6a6b\u984d\u5ee3\u544a\u4e0d\u65b7\u52a0\u6df1\u4ed6\u5011\u5c0d\u60a8\u7684\u7522\u54c1\u7684\u5370\u8c61\u3002<\/p>\n<p>Facebook Ads 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\u7684\u8aee\u8a62\u670d\u52d9\uff0c\u6b61\u8fce\u81f4\u96fb\u8207\u6211\u5011\u806f\u7d61\u3002<\/p>\n<p>\u00a0<\/p>\n<p>SDMC\u70baHKTDC\u8a8d\u53ef\u670d\u52d9\u4f9b\u61c9\u5546\u53caGoogle Partner\uff0c\u662f\u4e00\u9593\u5c08\u696d\u3001\u5168\u9762\u7684\u7db2\u4e0a\u71df\u92b7\u53caSEO\u516c\u53f8\u3002<\/p>\n<p>\u900f\u904e\u6d1e\u5bdf\u6578\u78bc\u5e02\u5834\u5927\u6578\u64da\u3001\u5256\u6790\u7528\u6236\u884c\u70ba\u53ca\u641c\u5c0b\u5f15\u64ce\u8cc7\u8a0a\uff0cSDMC \u70ba\u5404\u884c\u5404\u696d\u516c\u53f8\u6253\u9020 (1)\u76ee\u6a19\u70ba\u672c\u3001(2)\u5ea6\u8eab\u8a02\u9020\u3001(3)\u53ef\u6301\u7e8c\u6700\u4f73\u5316 \u4e4b\u7db2\u4e0a\u71df\u92b7\u65b9\u6848\u3002<\/p>\n<p>\u00a0<\/p>\n<p><b>\u806f\u7d61\u6211\u5011 \u2022 \u67e5\u8a62\u5c08\u696d\u610f\u898b<\/b><\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f3722-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> 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