{"id":2158,"date":"2019-10-02T09:50:44","date_gmt":"2019-10-02T09:50:44","guid":{"rendered":"https:\/\/sdmc.com.hk\/?p=2158"},"modified":"2023-09-01T14:43:10","modified_gmt":"2023-09-01T06:43:10","slug":"%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-%e8%bf%bd%e5%8a%a0%e6%8a%80%e5%b7%a7%e4%b8%8a%e7%af%87","status":"publish","type":"post","link":"https:\/\/sdmc.com.hk\/en\/seo-blog\/%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-%e8%bf%bd%e5%8a%a0%e6%8a%80%e5%b7%a7%e4%b8%8a%e7%af%87\/","title":{"rendered":"\u3010SEO\u5c0f\u6280\u5de7\u3011\u8f15\u9b06\u5b78\u6703\u641c\u5c0b\u5f15\u64ce\u512a\u5316 \u2014 \u8ffd\u52a0\u6280\u5de7\u7bc7(\u4e0a)"},"content":{"rendered":"<h3>\u00a0<\/h3>\n<p>\u6642\u9694\u5169\u9031\uff0c\u3010SEO\u5c0f\u6280\u5de7\u3011\u7cfb\u5217\u8f09\u8b7d\u800c\u6b78\uff01\u6709\u4e00\u4e9b\u8ffd\u52a0\u7684\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u6280\u5de7\uff0c\u80fd\u5920\u8f14\u52a9\u60a8\u5728\u5b8c\u6210\u4e3b\u8981\u7684\u512a\u5316\u5f8c\u722d\u53d6\u66f4\u9ad8\u7684SEO\u5206\u6578\uff0c\u60f3\u77e5\u66f4\u591a\u5c31\u8981\u770b\u4e0b\u53bb\u4e86\uff01<\/p>\n<p>\u00a0<\/p>\n<h4>1. \u63d0\u9632\u9ed1\u5ba2\u5165\u4fb5<\/h4>\n<p>\u78ba\u4fdd\u7db2\u7ad9\u5167\u6c92\u6709\u51fa\u73fe\u60e1\u610f\u7a0b\u5f0f\u78bc\u53ca\u96b1\u85cf\u93c8\u7d50\u975e\u5e38\u91cd\u8981\uff0c\u7576Google\u5075\u6e2c\u5230\u7db2\u7ad9\u906d\u5230\u5165\u4fb5\uff0c\u6703\u5c07\u7db2\u9801\u5f9e\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u9801\u4e2d\u9664\u540d\uff0c\u4ee5\u4fdd\u969c\u7528\u6236\u4e0d\u6703\u9032\u5165\u6709\u9ed1\u5ba2\u7684\u7db2\u7ad9\uff0c\u7db2\u9801\u7684\u6d41\u91cf\u5c07\u6703\u8fce\u4f86\u300c\u65b7\u5d16\u5f0f\u66b4\u8dcc\u300d\u3002\u60f3\u77e5\u9053\u81ea\u5df1\u7684\u7db2\u7ad9\u6709\u6c92\u6709\u88ab\u9ed1\u5ba2\u5165\u4fb5\uff1f\u514d\u8cbb\u7db2\u7ad9\u6aa2\u67e5\u5de5\u5177Sucuri (<a href=\"https:\/\/sucuri.net\/\" target=\"_blank\" rel=\"noopener\">https:\/\/sucuri.net\/<\/a>) \u53ef\u4ee5\u5e6b\u60a8\u5feb\u901f\u6aa2\u67e5\u7db2\u7ad9\u6709\u6c92\u6709\u6d89\u53ca\u96fb\u8166\u75c5\u6bd2\u548c\u9ed1\u5ba2\u5165\u4fb5\u554f\u984c\u3002<\/p>\n<p>\u00a0<\/p>\n<h4>2. \u4fdd\u6301\u95dc\u6ce8\u6d41\u91cf\u72c0\u6cc1<\/h4>\n<p>\u5982\u679c\u7db2\u7ad9\u51fa\u73fe\u6d41\u91cf\u548c\u6392\u540d\u7a81\u7136\u51fa\u73fe\u66b4\u8dcc\u7684\u73fe\u8c61\uff0c\u9996\u8981\u60a8\u8981\u5f04\u6e05\u695a\u539f\u56e0\u3002\u6aa2\u67e5\u7db2\u7ad9\u4f3a\u670d\u5668\u662f\u5426\u505c\u6a5f\uff0f\u66fe\u7d93\u505c\u6a5f\uff1b\u6709\u6c92\u6709\u932f\u8aa4\u5730\u59a8\u7919\u4e86Google\u722c\u87f2(web crawler)\u6293\u53d6\u7db2\u7ad9\uff1b\u6709\u6c92\u6709\u6b63\u78ba\u5b89\u5a24Analytics tag\uff08\u5f9e\u7db2\u7ad9\u6536\u96c6\u8cc7\u6599\u4e26\u50b3\u9001\u5230Google Analytics\u7684JavaScript \u7a0b\u5f0f\u78bc\uff09\u2026\u2026\u5982\u679c\u60a8\u6aa2\u67e5\u5f8c\u8a8d\u70ba\u6c92\u6709\u72af\u4e86\u76f8\u95dc\u554f\u984c\uff0c\u4f7f\u7528Baracuda Digital\u7684\u514d\u8cbbPanguin\u5de5\u5177\u53ef\u4ee5\u5e6b\u60a8\u76e3\u63a7\u7db2\u7ad9\u7684\u6d41\u91cf\uff0c\u7576\u6d41\u91cf\u4e0b\u8dcc\u548c\u6f14\u7b97\u6cd5\u66f4\u65b0\u7684\u6642\u9593\u91cd\u5408\uff0c\u6211\u5011\u6975\u6709\u7406\u7531\u76f8\u4fe1\u662fGoogle\u61f2\u7f70\u60a8\u7684\u7db2\u7ad9\u6240\u81f4\u3002<\/p>\n<p>\u00a0<\/p>\n<h4>3. \u7559\u610fGoogle\u7684\u61f2\u7f70\u901a\u77e5<\/h4>\n<p>Google\u5be9\u6838\u5f8c\uff0c\u8a8d\u70ba\u7db2\u7ad9\u542b\u6709\u53ef\u7591\u5167\u5bb9\u6642\uff0c\u53ef\u4ee5\u4e3b\u52d5\u5c0d\u7db2\u7ad9\u4f5c\u51fa\u4f5c\u61f2\u7f70\u3002Google\u6703\u767c\u51fa\u96fb\u90f5\u901a\u77e5\uff0c\u6216\u8005\u5728Google Search Console\u4e2d\u7528\u6d88\u606f\u901a\u77e5\u3002Google\u61f2\u7f70\u65b9\u5f0f\u5305\u62ec\u5f9e\u641c\u5c0b\u7d50\u679c\u9801\u9664\u540d\u53ca\u7db2\u7ad9\u6392\u540d\u5927\u8dcc\u3002\u8981Google\u89e3\u9664\u61f2\u7f70\uff0c\u9700\u8981\u627e\u51fa\u6240\u6709\u53ef\u80fd\u4f5c\u5f0a\u7684\u5730\u65b9\uff0c\u4e26\u91dd\u5c0d\u6bcf\u500b\u5730\u65b9\u9010\u4e00\u4fee\u6b63\uff0c\u8981\u6709\u4e00\u5b9a\u7684\u6280\u8853\u8981\u6c42\uff0c\u6700\u597d\u5411\u719f\u77e5\u641c\u7d22\u5f15\u64ce\u898f\u5247\u7684<a href=\"https:\/\/sdmc.com.hk\/en\/\">SEO\u512a\u5316\u516c\u53f8<\/a>\u5c0b\u6c42\u89e3\u6c7a\u65b9\u6cd5\u3002<\/p>\n<p>\u00a0<\/p>\n<h4>4. \u8ddf\u8e64\u7db2\u7ad9\u8a2a\u5ba2\u4e92\u52d5<\/h4>\n<p>\u6211\u5011\u901a\u5e38\u6703\u70ba\u7db2\u7ad9\u8a02\u7acbKPI (Key Performance Indicators)\uff0c\u4f8b\u5982\u4e0b\u8f09\u6b21\u6578\u3001\u8a3b\u518a\u6703\u54e1\u6578\u3001\u8a02\u55ae\u6578\u3001\u586b\u8868\u6578\u7b49\u7b49\u3002\u53ef\u4ee5\u4f7f\u7528Google Analytics \u7684 Event Tracking\u529f\u80fd\u8ffd\u8e64\u9019\u4e9b\u8a2a\u5ba2\u8207\u7db2\u7ad9\u7684\u4e92\u52d5\uff0c\u53ef\u4ee5\u6709\u6548\u7684\u76e3\u5bdfKPI\uff0c\u8aaa\u4e0d\u5b9a\u70ba\u641c\u5c0b\u5f15\u64ce\u884c\u92b7\u5e36\u4f86\u65b0\u7684\u898b\u89e3\u3002<\/p>\n<p>\u00a0<\/p>\n<h4>5. \u793e\u4ea4\u5a92\u9ad4\u53cb\u597d<\/h4>\n<p>\u70ba\u751a\u9ebc\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u6703\u8207\u793e\u4ea4\u5a92\u9ad4\u626f\u4e0a\u95dc\u4fc2\u5462\uff1f\u56e0\u70ba\u793e\u4ea4\u5a92\u9ad4\u53ef\u4ee5\u7528\u4f86\u5206\u4eab\u7db2\u7ad9\u5167\u5bb9\uff0c\u6709\u52a9\u7372\u5f97\u5916\u90e8\u93c8\u7d50\uff0c\u5e36\u4f86\u7db2\u9801\u6d41\u91cf\uff0c\u6240\u4ee5\u793e\u4ea4\u5a92\u9ad4\u8981\u6301\u7e8c\u5206\u4eab\u3001\u4fdd\u6301\u6d3b\u8e8d\uff1b\u5728\u9801\u9762\u7576\u773c\u8655\u8a2d\u7f6e\u793e\u4ea4\u5a92\u9ad4\u5206\u4eab\u6309\u9215\u548c\u5206\u4eab\u6b21\u6578\u7d71\u8a08\uff1b\u52a0\u5165\u7cbe\u7f8e\u7684\u7e2e\u5716\u914d\u5408\u7cbe\u7c21\u7684\u5167\u5bb9\uff0c\u7576\u7db2\u9801\u5167\u5bb9\u88ab\u5206\u4eab\u5230\u793e\u4ea4\u5a92\u9ad4\u4e0a\uff0c\u7cbe\u7f8e\u7684\u7e2e\u5716\u6703\u52a0\u5f37\u5e16\u5b50\u7684\u5438\u5f15\u529b\uff0c\u7372\u53d6\u66f4\u591a\u8b9a\u597d\u3002<\/p>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-4518 size-full\" src=\"https:\/\/sdmc.com.hk\/wp-content\/uploads\/2019\/10\/SDMC_Blog_Oct_2_subheading-1000x357-1.jpeg\" alt=\"\" width=\"1000\" height=\"357\" srcset=\"https:\/\/sdmc.com.hk\/wp-content\/uploads\/2019\/10\/SDMC_Blog_Oct_2_subheading-1000x357-1.jpeg 1000w, https:\/\/sdmc.com.hk\/wp-content\/uploads\/2019\/10\/SDMC_Blog_Oct_2_subheading-1000x357-1-768x274.jpeg 768w, https:\/\/sdmc.com.hk\/wp-content\/uploads\/2019\/10\/SDMC_Blog_Oct_2_subheading-1000x357-1-18x6.jpeg 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>\u00a0<\/p>\n<p>\u4eca\u65e5\u7684\u5206\u4eab\u5230\u6b64\u70ba\u6b62\uff0c\u5404\u4f4d\u8b80\u8005\u53ef\u4ee5\u5148\u719f\u7fd2\u4e0a\u8ff0\u6280\u5de7\uff0c\u4e0b\u4e00\u56de\u6211\u5011\u5c07\u6703\u6559\u5927\u5bb6\u5176\u4ed6\u6280\u5de7\uff0c\u8a18\u5f97\u8981\u4fdd\u6301\u95dc\u6ce8\u4e86\uff01\u5982\u6709\u7591\u554f\u4ea6\u6b61\u8fce\u806f\u7d61\u6211\u5011\uff01<\/p>\n<p>\u00a0<\/p>\n<p>\u91cd\u6eab\u95b1\u8b80\uff1a<br \/><a href=\"https:\/\/sdmc.com.hk\/en\/seo-blog\/%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-%e9%97%9c%e9%8d%b5%e5%ad%97%e7%a0%94%e7%a9%b6%e7%af%87\/\">\u3010SEO\u5c0f\u6280\u5de7\u3011\u8f15\u9b06\u5b78\u6703\u641c\u5c0b\u5f15\u64ce\u512a\u5316 \u2014 \u95dc\u9375\u5b57\u7814\u7a76\u7bc7<\/a><br \/><a href=\"https:\/\/sdmc.com.hk\/en\/seo-blog\/%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-%e5%85%a7%e5%ae%b9%e7%af%87\/\">\u3010SEO\u5c0f\u6280\u5de7\u3011\u8f15\u9b06\u5b78\u6703\u641c\u5c0b\u5f15\u64ce\u512a\u5316 \u2014 \u5167\u5bb9\u7bc7<\/a><br \/><a href=\"https:\/\/sdmc.com.hk\/en\/seo-blog\/%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-on-site-seo%e4%b8%8a%e7%af%87\/\">\u3010SEO\u5c0f\u6280\u5de7\u3011\u8f15\u9b06\u5b78\u6703\u641c\u5c0b\u5f15\u64ce\u512a\u5316 \u2014 On-site SEO\u7bc7(\u4e0a)<\/a><br \/><a href=\"https:\/\/sdmc.com.hk\/en\/seo-blog\/%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-technical%e4%b8%8a%e7%af%87\/\">\u3010SEO\u5c0f\u6280\u5de7\u3011\u8f15\u9b06\u5b78\u6703\u641c\u5c0b\u5f15\u64ce\u512a\u5316 \u2014 Technical\u7bc7(\u4e0a)<\/a><\/p>\n<p>\u00a0<\/p>\n<p>SDMC\u70baHKTDC\u8a8d\u53ef\u670d\u52d9\u4f9b\u61c9\u5546\u53caGoogle Partner\uff0c\u662f\u4e00\u9593\u5c08\u696d\u3001\u5168\u9762\u7684\u7db2\u4e0a\u71df\u92b7\u53caSEO\u516c\u53f8\u3002<\/p>\n<p>\u900f\u904e\u6d1e\u5bdf\u6578\u78bc\u5e02\u5834\u5927\u6578\u64da\u3001\u5256\u6790\u7528\u6236\u884c\u70ba\u53ca\u641c\u5c0b\u5f15\u64ce\u8cc7\u8a0a\uff0cSDMC \u70ba\u5404\u884c\u5404\u696d\u516c\u53f8\u6253\u9020 (1)\u76ee\u6a19\u70ba\u672c\u3001(2)\u5ea6\u8eab\u8a02\u9020\u3001(3)\u53ef\u6301\u7e8c\u6700\u4f73\u5316 \u4e4b\u7db2\u4e0a\u71df\u92b7\u65b9\u6848\u3002<\/p>\n<p>\u00a0<\/p>\n<p><b>\u806f\u7d61\u6211\u5011 \u2022 \u67e5\u8a62\u5c08\u696d\u610f\u898b<\/b><\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f3722-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/wp-json\/wp\/v2\/posts\/2158\/\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/posts\/2158\/#wpcf7-f3722-o1\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"3722\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.8.7\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f3722-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Full Name\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u96fb\u5b50\u90f5\u4ef6\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u806f\u7d61\u96fb\u8a71\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"menu-67\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required nicdark_height46 medium nicdark_border_grey title\" id=\"selection\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-67\"><option value=\"\u67e5\u8a62\u5167\u5bb9\uff08\u8acb\u9078\u64c7\uff09\">Service you are looking for<\/option><option value=\"\u7db2\u9801\u88fd\u4f5c(Web design and development)\">\u7db2\u9801\u88fd\u4f5c(Web design and development)<\/option><option value=\"\u7db2\u4e0a\u71df\u92b7(Digital 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