{"id":2579,"date":"2020-05-08T09:50:13","date_gmt":"2020-05-08T09:50:13","guid":{"rendered":"https:\/\/sdmc.com.hk\/?p=2579"},"modified":"2023-09-01T14:42:21","modified_gmt":"2023-09-01T06:42:21","slug":"seo-vs-ppc","status":"publish","type":"post","link":"https:\/\/sdmc.com.hk\/en\/seo-blog\/seo-vs-ppc\/","title":{"rendered":"SEO\u9084\u662fPPC\uff1f\u770b\u770b2020\u5e74\u6700\u65b0\u8abf\u67e5\u6578\u64da\uff01"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>\u5168\u7403\u7d93\u6fdf\u524d\u666f\u5145\u6eff\u9670\u973e\uff0c\u9762\u5c0d\u4f01\u696d\u524a\u6e1b\u8cc7\u6e90\u4ee5\u6e1b\u8f15\u71df\u904b\u6210\u672c\uff0cMarketer\u9700\u8981\u5be9\u6642\u5ea6\u52e2\uff0c\u91cd\u65b0\u90e8\u7f72\u71df\u92b7\u7b56\u7565\uff0c\u5728\u4f7f\u7528\u54ea\u7a2e\u6e20\u9053\u53bb\u7522\u751f\u6700\u5927\u71df\u92b7\u6548\u76ca\u9762\u81e8\u91cd\u5927\u6c7a\u64c7\u30022\u9805\u8abf\u67e5\u986f\u793a\u4e86Marketer\u8207\u4e2d\u5c0f\u4f01\u696d\u5c0d<a href=\"https:\/\/sdmc.com.hk\/en\/seo\/\">SEO<\/a>\uff08SEO\uff09\u548c<a href=\"https:\/\/sdmc.com.hk\/en\/%e7%b6%b2%e4%b8%8a%e5%bb%a3%e5%91%8a%e8%a1%8c%e9%8a%b7\/\">\u9ede\u64ca\u4ed8\u8cbb\u5ee3\u544a<\/a>\uff08PPC\uff09\u7684\u770b\u6cd5\uff0c\u4e5f\u8a31\u80fd\u5920\u5e6b\u5230\u60a8\u70ba\u672a\u4f86\u7684\u71df\u92b7\u6c7a\u7b56\u63d0\u4f9b\u4e00\u4e9b\u89c0\u9ede\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>Marketer\u9996\u9078PPC<\/h4>\n<p>BestSEOCompanies.com\u6839\u64da\u591a\u9805\u91dd\u5c0dSEO\u8207Google Ads\u6709\u6548\u6027\u7684\u6307\u6a19\uff0c\u5c0d\u903e\u5343\u540dMarketer\u53ca\u6d88\u8cbb\u8005\u9032\u884c\u8a2a\u554f\u3002\u8abf\u67e5\u7d50\u679c\u986f\u793a\u5118\u7ba1SEO\u6bd4PPC\u66f4\u5177\u53ef\u6301\u7e8c\u6027\uff0c\u800c\u4e14\u8cbb\u7528\u66f4\u5bb9\u6613\u8ca0\u64d4\uff0c\u7576\u53ea\u80fd\u4e8c\u9078\u5176\u4e00\u6642\uff0c64%\u53d7\u8a2a\u8005\u6703\u9078\u64c7Google Ads\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u6d88\u8cbb\u8005\u5c0d\u81ea\u7136\u641c\u5c0b\u7d50\u679c\u6709\u66f4\u5927\u97ff\u61c9<\/h4>\n<p>\u8abf\u67e5\u540c\u6642\u5411\u6d88\u8cbb\u8005\u9032\u884c\u4e86\u95dc\u65bc\u641c\u5c0b\u5f15\u64ce\u7d50\u679c\u9801\u9762\u4e0d\u540c\u529f\u80fd\u7684\u53ef\u4fe1\u6027\u3001\u4f7f\u7528\u7a0b\u5ea6\u3001\u53ca\u641c\u5c0b\u7d50\u679c\u93c8\u7d50\u7684\u50be\u5411\uff0c\u7d93\u5e38\u9ede\u64ca\u4ed8\u8cbb\u641c\u5c0b\u5ee3\u544a\u7684\u53d7\u8a2a\u8005\u670945%\uff0c\u9060\u4f4e\u65bc\u7d93\u5e38\u9ede\u64ca\u81ea\u7136\u641c\u5c0b\u7d50\u679c\u768484%\u3002\u52a0\u4e0a\u4f86\u81eaBrightEdge\u7684\u6578\u64da\u986f\u793a\uff0c\u81ea\u7136\u6d41\u91cf\u4f54\u7db2\u7ad9\u7e3d\u6d41\u91cf\u768453%\uff0c\u800c\u5ee3\u544a\u6d41\u91cf\u5247\u4f54\u4e86\u7d0415%\uff0c\u5370\u8b49\u4e86\u4e0a\u8ff0\u7684\u8abf\u67e5\u7d50\u679c\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>Marketer\u8207\u6d88\u8cbb\u8005\u610f\u5411\u5b58\u5728\u5dee\u8ddd<\/h4>\n<p>SEO\u660e\u986f\u6bd4\u4ed8\u8cbb\u641c\u5c0b\u5e36\u4f86\u66f4\u591a\u7db2\u7ad9\u6d41\u91cf\uff0c\u4f46Marketer\u537b\u4f9d\u7136\u9078\u64c7\u4e86PPC\uff0c\u76f8\u4fe1\u662f\u7531\u65bcPPC\u66f4\u5bb9\u6613\u63a7\u5236\u548c\u8ffd\u8e64\u300252%\u7684\u53d7\u8a2a\u8005\u8868\u793a\u4ed6\u5011\u80fd\u5920\u900f\u904ePPC\u4f86\u8861\u91cf\u6295\u8cc7\u56de\u5831\u7387\uff08ROI\uff09\uff0c\u8a8d\u70ba\u53ef\u4ee5\u901a\u904eSEO\u7684\u6210\u6548\u4f86\u8ffd\u8e64ROI\u7684\u5247\u8f03\u5c11\uff0c\u670936%\u3002PPC\u7684\u6bcf\u6b21\u9ede\u64ca\u6210\u672c\u53d6\u6c7a\u65bc\u95dc\u9375\u5b57\u7af6\u50f9\uff0c\u5c07\u9ede\u64ca\u6210\u672c\u8207\u92b7\u552e\u5229\u6f64\u9032\u884c\u6bd4\u8f03\uff0c\u5c31\u80fd\u5920\u5f97\u51faROI\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u4e2d\u5c0f\u4f01\u7f3a\u5c11SEO\u7b56\u7565<\/h4>\n<p>\u53e6\u4e00\u9805\u4f86\u81eaThe Manifest\u7684\u8abf\u67e5\u8a2a\u554f\u4e86500\u9593\u4e2d\u5c0f\u4f01\uff0c\u7576\u4e2d\u53ea\u670930%\u6709\u9069\u7576\u7684SEO\u7b56\u7565\u4f86\u63d0\u9ad8\u7db2\u7ad9SEO\u6392\u540d\u3002SEO\u9700\u8981\u6d89\u7375\u7684\u591a\u6a23\u7bc4\u7587\uff1a\u5167\u5bb9\u7b56\u7565\u3001\u7db2\u7ad9\u67b6\u69cb\u3001\u7528\u6236\u9ad4\u9a57\u3001\u95dc\u9375\u5b57\u7b56\u7565\u3001Off-site\u512a\u5316\u2026\u2026\u5c0d\u591a\u6578\u5c0f\u578b\u4f01\u696d\u800c\u8a00\u904e\u65bc\u8907\u96dc\uff0c\u96e3\u4ee5\u63a8\u884c\u5168\u9762\u7684SEO\u3002\u8abf\u67e5\u9084\u767c\u73fe62%\u7684\u4f01\u696d\u662f\u7531\u4f01\u696d\u5167\u5bb9\u5718\u968a\u8ca0\u8cacSEO\uff0c\u4f46\u670977%\u7684SEO\u5718\u968a\u6210\u54e1\u662f Part-time\u6210\u54e1\u3002\u4eba\u624b\u7684\u554f\u984c\u9020\u6210\u4e86\u4e2d\u5c0f\u4f01\u96e3\u4ee5\u5efa\u7acb\u5b8c\u6574\u4e14\u5c08\u696d\u7684SEO\u7b56\u7565\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4>\u60a8\u7684\u9078\u64c7\uff1f<\/h4>\n<p>\u5c0d\u65bc\u9078\u64c7SEO\u9084\u662fPPC\uff0c\u6700\u660e\u667a\u7684\u7b54\u6848\u5169\u8005\u4e92\u88dc\uff0c\u5229\u7528\u6240\u6709\u5c0d\u696d\u52d9\u6709\u7528\u7684\u71df\u92b7\u6e20\u9053\u3002\u800c\u4e2d\u5c0f\u4f01\u696d\u73fe\u5728\u9762\u5c0d\u9810\u7b97\u9700\u8981\u88ab\u58d3\u7e2e\u548c\u66ab\u505c\uff0c\u66f4\u9700\u8981\u8003\u616e\u54c1\u724c\u71df\u92b7\u4e0a\u7684\u75db\u9ede\uff0c\u9078\u64c7\u6700\u80fd\u5920\u89e3\u6c7a\u75db\u9ede\u7684\u71df\u92b7\u6e20\u9053\u3002\u7acb\u5373\u5411\u5c08\u696d\u7684\u6578\u78bc\u71df\u92b7\u53caSEO\u512a\u5316\u516c\u53f8\u8aee\u8a62\uff01<\/p>\n<p>&nbsp;<\/p>\n<p>SDMC\u70baHKTDC\u8a8d\u53ef\u670d\u52d9\u4f9b\u61c9\u5546\u53caGoogle Partner\uff0c\u662f\u4e00\u9593\u5c08\u696d\u3001\u5168\u9762\u7684\u7db2\u4e0a\u71df\u92b7\u53caSEO\u516c\u53f8\u3002<\/p>\n<p>\u900f\u904e\u6d1e\u5bdf\u6578\u78bc\u5e02\u5834\u5927\u6578\u64da\u3001\u5256\u6790\u7528\u6236\u884c\u70ba\u53ca\u641c\u5c0b\u5f15\u64ce\u8cc7\u8a0a\uff0cSDMC \u70ba\u5404\u884c\u5404\u696d\u516c\u53f8\u6253\u9020 (1)\u76ee\u6a19\u70ba\u672c\u3001(2)\u5ea6\u8eab\u8a02\u9020\u3001(3)\u53ef\u6301\u7e8c\u6700\u4f73\u5316 \u4e4b\u7db2\u4e0a\u71df\u92b7\u65b9\u6848\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><b>\u806f\u7d61\u6211\u5011 \u2022 \u67e5\u8a62\u5c08\u696d\u610f\u898b<\/b><\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f3722-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"3722\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/2579#wpcf7-f3722-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/posts\/2579#wpcf7-f3722-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"3722\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f3722-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Full Name\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u96fb\u5b50\u90f5\u4ef6\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u806f\u7d61\u96fb\u8a71\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"menu-67\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required nicdark_height46 medium nicdark_border_grey title\" id=\"selection\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-67\"><option value=\"\u67e5\u8a62\u5167\u5bb9\uff08\u8acb\u9078\u64c7\uff09\">Service you are looking for<\/option><option value=\"\u7db2\u9801\u88fd\u4f5c(Web design and development)\">\u7db2\u9801\u88fd\u4f5c(Web design and development)<\/option><option value=\"\u7db2\u4e0a\u71df\u92b7(Digital Advertising)\">\u7db2\u4e0a\u71df\u92b7(Digital Advertising)<\/option><option value=\"\u641c\u7d22\u5f15\u64ce\u6700\u4f73\u5316(Seo)\">\u641c\u7d22\u5f15\u64ce\u6700\u4f73\u5316(Seo)<\/option><option value=\"AI \u751f\u6210\u5f0f\u5f15\u64ce\u512a\u5316 (AIGEO)\">AIGEO<\/option><option value=\"\u793e\u4ea4\u5a92\u9ad4\u512a\u5316(Smm)\">\u793e\u4ea4\u5a92\u9ad4\u512a\u5316(Smm)<\/option><option value=\"\u7dda\u4e0a\u7dda\u4e0b\u516c\u95dc (PR)\">\u7dda\u4e0a\u7dda\u4e0b\u516c\u95dc (PR)<\/option><option value=\"\u7db2\u7d61\u8072\u8b7d\u7ba1\u7406 (ORM)\">\u7db2\u7d61\u8072\u8b7d\u7ba1\u7406 (ORM)<\/option><option value=\"\u7d20\u4eba(MI)\/ KOL\u5ba3\u50b3\">\u7d20\u4eba(MI)\/ KOL\u5ba3\u50b3<\/option><option value=\"\u4e2d\u570b\u641c\u5c0b\u5f15\u64ce\u71df\u92b7\">China Marketing<\/option><option value=\"\u5fae\u4fe1\u71df\u92b7 (Wechat)\">\u5fae\u4fe1\u71df\u92b7 (Wechat)<\/option><option value=\"\u5167\u5730\u7db2\u7d05\u5ba3\u50b3\">Chinese KOL<\/option><option value=\"\u4e00\u7ad9\u5f0f\u670d\u52d9\">One-stop Service<\/option><option value=\"AI\u4eba\u5de5\u667a\u6167\u6280\u8853\">AI\u4eba\u5de5\u667a\u6167\u6280\u8853<\/option><option value=\"\u670d\u52d9\u50f9\u9322\">Service Price<\/option><option value=\"\u5206\u92b7\u5408\u4f5c\">Collaboration<\/option><\/select><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"5\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"\u8a73\u60c5\" name=\"your-message\"><\/textarea><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner button_full_width\" type=\"submit\" value=\"\u767c\u9001\" \/>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2580,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[21,24],"tags":[33,36,37],"class_list":["post-2579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-blog","category-24","tag-33","tag-seo-hk","tag-sem-hk"],"_links":{"self":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/comments?post=2579"}],"version-history":[{"count":2,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2579\/revisions"}],"predecessor-version":[{"id":5486,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2579\/revisions\/5486"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/media\/2580"}],"wp:attachment":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/media?parent=2579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/categories?post=2579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/tags?post=2579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}