{"id":2846,"date":"2020-11-17T09:33:17","date_gmt":"2020-11-17T09:33:17","guid":{"rendered":"https:\/\/sdmc.com.hk\/?p=2846"},"modified":"2023-09-01T14:41:41","modified_gmt":"2023-09-01T06:41:41","slug":"8-most-important-google-updates-2","status":"publish","type":"post","link":"https:\/\/sdmc.com.hk\/en\/seo-blog\/8-most-important-google-updates-2\/","title":{"rendered":"8\u5927\u53f2\u4e0a\u6700\u95dc\u9375\u7684SEO\u6f14\u7b97\u6cd5\u66f4\u65b0\uff08\u4e0b\uff09"},"content":{"rendered":"<h3>\u00a0<\/h3>\n<p><span style=\"font-weight: 400;\">\u627f\u63a5\u4e0a\u56de\uff08<a href=\"https:\/\/sdmc.com.hk\/en\/seo-blog\/8-most-important-google-updates\/\">8\u5927\u53f2\u4e0a\u6700\u95dc\u9375\u7684SEO\u6f14\u7b97\u6cd5\u66f4\u65b0\uff08\u4e0a\uff09<\/a><\/span><span style=\"font-weight: 400;\">\uff09\uff0c\u5206\u5225\u4ecb\u7d39\u4e86Panda\u3001Penguin\u3001Hummingbird\u548cMobile\u6f14\u7b97\u6cd5\u66f4\u65b0\u7684\u4f5c\u7528\u548cSEO\u512a\u5316\u516c\u53f8\u6703\u5982\u4f55\u5c0d\u61c9\u3002\u4eca\u65e5\u6211\u5011\u518d\u63a5\u7e8c\u4ecb\u7d39\u53e6\u59164\u5927\u95dc\u9375SEO\u6f14\u7b97\u6cd5\u66f4\u65b0\uff1a<\/span><\/p>\n<p>\u00a0<\/p>\n<h3><span style=\"font-weight: 400;\">5. RankBrain \u6f14\u7b97\u6cd5<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u65bc2015\u5e7410\u670826\u65e5\u63a8\u51fa\uff0c\u61f2\u7f70\u4e00\u4e9b\u5c0d\u7279\u5b9a\u67e5\u8a62\u7f3a\u4e4f\u76f8\u95dc\u6027\u3001\u5167\u5bb9\u55ae\u8584\u3001\u548c\u7528\u6236\u9ad4\u9a57\u7cdf\u7cd5\u7684\u7db2\u9801\u3002\u501f\u52a9\u5206\u6790\u95dc\u9375\u5b57\u7af6\u722d\uff0c\u512a\u5316\u9801\u9762\u7684\u76f8\u95dc\u6027\u548c\u5168\u9762\u80fd\u4f7f\u60a8\u7684\u7db2\u9801\u514d\u53d7\u6f14\u7b97\u6cd5\u7684\u61f2\u7f70\u3002\u767c\u6398\u7af6\u722d\u5c0d\u624b\u4f7f\u7528\u7684\u95dc\u9375\u5b57\u76f8\u95dc\u8853\u8a9e\u548c\u6982\u5ff5\uff0c\u4e26\u6dfb\u52a0\u5230\u5167\u5bb9\u7b56\u7565\u7576\u4e2d\uff0c\u80fd\u4f7f\u7db2\u9801\u5c0d\u7528\u6236\u641c\u5c0b\u7684\u76f8\u95dc\u6027\u5f97\u5230\u63d0\u5347\u3002<\/span><\/p>\n<p>\u00a0<\/p>\n<h3><span style=\"font-weight: 400;\">6. Medic \u6f14\u7b97\u6cd5<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5b83\u65bc2018\u5e745\u67084\u65e5\u63a8\u51fa\uff0c\u76ee\u7684\u662f\u6253\u64ca\u6b0a\u5a01\u6027\u4e0d\u8db3\u7684YMYL\u7db2\u9801\uff08\u751f\u6d3b\u8207\u8ca1\u7522\u76f8\u95dc\u7684\u7db2\u9801\uff09\uff0c\u53caE-A-T\uff08\u5c08\u696d\u6027\u3001\u6b0a\u5a01\u6027\u3001\u53ef\u4fe1\u6027\uff09\u4fe1\u865f\u5f31\u7684\u7db2\u9801\uff0c\u4ee5\u4fdd\u8b49\u641c\u5c0b\u5f15\u64ce\u7528\u6236\u7372\u5f97\u4e0d\u5920\u6e96\u78ba\u53ef\u4fe1\u7684\u8cc7\u8a0a\u800c\u4f5c\u51fa\u932f\u8aa4\u7684\u5224\u65b7\u3002\u6709\u4e9bSEO\u512a\u5316\u516c\u53f8\u5efa\u8b70\u50f1\u7528\u5c08\u5bb6\u4f5c\u5bb6\u4f86\u589e\u5f37\u7db2\u7ad9\u4fe1\u8b7d\uff0c\u53c8\u6216\u8005\u589e\u52a0\u66f4\u591a\u512a\u8cea\u7684\u53cd\u5411\u93c8\u7d50\u3002<\/span><\/p>\n<p>\u00a0<\/p>\n<h3><span style=\"font-weight: 400;\">7. Bert \u6f14\u7b97\u6cd5<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u65bc2019\u5e7410\u670822\u65e5\u63a8\u51fa\uff0c\u65e8\u5728\u734e\u52f5\u7db2\u9801\u5efa\u7acb\u512a\u79c0\u7684\u6587\u5b57\u5167\u5bb9\u3002\u4e00\u4e9b\u7f3a\u4e4f\u91cd\u9ede\u3001\u524d\u6587\u5f8c\u7406\u548c\u8a9e\u5883\u4e0d\u660e\u7684\u7db2\u9801\u5167\u5bb9\u6703\u88ab\u964d\u5e95\u6392\u540d\u3002SEO\u512a\u5316\u5718\u968a\u9700\u8981\u52aa\u529b\u5efa\u7acb\u6709\u610f\u7fa9\u3001\u6e05\u6670\u3001\u5bb9\u6613\u7406\u89e3\u7684\u8aaa\u660e\u6587\u3002<\/span><\/p>\n<p>\u00a0<\/p>\n<h3><span style=\"font-weight: 400;\">8. Core Updates<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5f9e2017\u5e74\u958b\u59cb\uff0cGoogle\u5c31\u5c07\u76f8\u5c0d\u5927\u898f\u6a21\u7684\u66f4\u65b0\u7a31\u70baGoogle Core Updates\uff0c\u800c\u95dc\u65bcGoogle Core Updates\u66f4\u65b0\u5167\u5bb9\u7684\u900f\u660e\u5ea6\u5f88\u4f4e\uff0c\u4ee4\u5230\u5176\u6240\u5e36\u4f86\u7684\u5f71\u97ff\u5f80\u5f80\u662f\u672a\u77e5\u7684\u3002\u5c0d\u61c9\u7684\u624b\u6bb5\u4ea6\u53ea\u6709\u8ddf\u8e64\u95dc\u9375\u5b57\u7684\u641c\u5c0b\u5f15\u64ce\u6392\u540d\u8a18\u9304\u3002\u7576Google\u5ba3\u4f48Core Updates\u767c\u751f\u5f8c\uff0c\u53ef\u4ee5\u6aa2\u67e5\u7af6\u722d\u5c0d\u624b\u53ca\u81ea\u5df1\u7684\u6392\u540d\u662f\u4e0a\u5347\u9084\u662f\u4e0b\u964d\uff0c\u6709\u6839\u64da\u5730\u731c\u6e2c\u662f\u751a\u9ebc\u56e0\u7d20\u5c0e\u81f4\u4e86\u5f71\u97ff\u3002<\/span><\/p>\n<p>\u00a0<\/p>\n<h3><span style=\"font-weight: 400;\">\u70ba\u7528\u6236\u800c\u512a\u5316<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u7d9c\u5408\u4ee5\u4e0a8\u5927\u95dc\u9375SEO\u6f14\u7b97\u6cd5\u66f4\u65b0\uff0c\u6211\u5011\u4e0d\u96e3\u767c\u73feGoogle\u6bcf\u6b21\u91cd\u5927\u66f4\u65b0\u90fd\u662f\u70ba\u4e86\u6dd8\u6c70\u4f4e\u8cea\u91cf\u3001\u4e0d\u53ef\u4fe1\u7684\u7db2\u9801\uff0c\u9f13\u52f5\u7db2\u9801\u63d0\u4f9b\u66f4\u53ef\u4fe1\u3001\u66f4\u76f8\u95dc\u800c\u4e14\u512a\u8cea\u6613\u8b80\u7684\u5167\u5bb9\u7d66\u641c\u5c0b\u5f15\u64ce\u7528\u6236\u3002\u5207\u8a18\uff0c\u53ea\u70ba\u4e86\u6392\u540d\u800c\u5806\u780c\u51fa\u4f86\u7684\u512a\u5316\u7b56\u7565\u662f\u7121\u6cd5\u5e36\u4f86\u5be6\u969b\u5229\u76ca\u7684\u3002\u53ea\u6709\u95dc\u6ce8\u7528\u6236\u9ad4\u9a57\u548c\u7528\u6236\u884c\u70ba\u7684<a href=\"https:\/\/sdmc.com.hk\/en\/seo\/\">\u512a\u5316\u7b56\u7565<\/a>\uff0c\u624d\u80fd\u771f\u6b63\u5e36\u4f86\u6709\u6548\u7684\u6d41\u91cf\u548c\u8f49\u63db\u3002<\/span><\/p>\n<p>\u00a0<\/p>\n<p>SDMC\u70baHKTDC\u8a8d\u53ef\u670d\u52d9\u4f9b\u61c9\u5546\u53caGoogle Partner\uff0c\u662f\u4e00\u9593\u5c08\u696d\u3001\u5168\u9762\u7684\u7db2\u4e0a\u71df\u92b7\u53caSEO\u516c\u53f8\u3002<\/p>\n<p>\u900f\u904e\u6d1e\u5bdf\u6578\u78bc\u5e02\u5834\u5927\u6578\u64da\u3001\u5256\u6790\u7528\u6236\u884c\u70ba\u53ca\u641c\u5c0b\u5f15\u64ce\u8cc7\u8a0a\uff0cSDMC \u70ba\u5404\u884c\u5404\u696d\u516c\u53f8\u6253\u9020 (1)\u76ee\u6a19\u70ba\u672c\u3001(2)\u5ea6\u8eab\u8a02\u9020\u3001(3)\u53ef\u6301\u7e8c\u6700\u4f73\u5316 \u4e4b\u7db2\u4e0a\u71df\u92b7\u65b9\u6848\u3002<\/p>\n<p>\u00a0<\/p>\n<p><b>\u806f\u7d61\u6211\u5011 \u2022 \u67e5\u8a62\u5c08\u696d\u610f\u898b<\/b><\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f3722-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"3722\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/2846#wpcf7-f3722-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/posts\/2846#wpcf7-f3722-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"3722\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f3722-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Full Name\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u96fb\u5b50\u90f5\u4ef6\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one-third\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\u806f\u7d61\u96fb\u8a71\" value=\"\" type=\"tel\" name=\"your-tel\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"menu-67\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required nicdark_height46 medium nicdark_border_grey title\" id=\"selection\" aria-required=\"true\" aria-invalid=\"false\" name=\"menu-67\"><option value=\"\u67e5\u8a62\u5167\u5bb9\uff08\u8acb\u9078\u64c7\uff09\">Service you are looking for<\/option><option value=\"\u7db2\u9801\u88fd\u4f5c(Web design and development)\">\u7db2\u9801\u88fd\u4f5c(Web design and development)<\/option><option value=\"\u7db2\u4e0a\u71df\u92b7(Digital Advertising)\">\u7db2\u4e0a\u71df\u92b7(Digital Advertising)<\/option><option value=\"\u641c\u7d22\u5f15\u64ce\u6700\u4f73\u5316(Seo)\">\u641c\u7d22\u5f15\u64ce\u6700\u4f73\u5316(Seo)<\/option><option value=\"AI \u751f\u6210\u5f0f\u5f15\u64ce\u512a\u5316 (AIGEO)\">AIGEO<\/option><option value=\"\u793e\u4ea4\u5a92\u9ad4\u512a\u5316(Smm)\">\u793e\u4ea4\u5a92\u9ad4\u512a\u5316(Smm)<\/option><option value=\"\u7dda\u4e0a\u7dda\u4e0b\u516c\u95dc (PR)\">\u7dda\u4e0a\u7dda\u4e0b\u516c\u95dc (PR)<\/option><option value=\"\u7db2\u7d61\u8072\u8b7d\u7ba1\u7406 (ORM)\">\u7db2\u7d61\u8072\u8b7d\u7ba1\u7406 (ORM)<\/option><option value=\"\u7d20\u4eba(MI)\/ KOL\u5ba3\u50b3\">\u7d20\u4eba(MI)\/ KOL\u5ba3\u50b3<\/option><option value=\"\u4e2d\u570b\u641c\u5c0b\u5f15\u64ce\u71df\u92b7\">China Marketing<\/option><option value=\"\u5fae\u4fe1\u71df\u92b7 (Wechat)\">\u5fae\u4fe1\u71df\u92b7 (Wechat)<\/option><option value=\"\u5167\u5730\u7db2\u7d05\u5ba3\u50b3\">Chinese KOL<\/option><option value=\"\u4e00\u7ad9\u5f0f\u670d\u52d9\">One-stop Service<\/option><option value=\"AI\u4eba\u5de5\u667a\u6167\u6280\u8853\">AI\u4eba\u5de5\u667a\u6167\u6280\u8853<\/option><option value=\"\u670d\u52d9\u50f9\u9322\">Service Price<\/option><option value=\"\u5206\u92b7\u5408\u4f5c\">Collaboration<\/option><\/select><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"5\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"\u8a73\u60c5\" name=\"your-message\"><\/textarea><\/span>\n\t<\/p>\n<\/div>\n<div class=\"column one\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner button_full_width\" type=\"submit\" value=\"\u767c\u9001\" \/>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2847,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[21],"tags":[30,33],"class_list":["post-2846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-blog","tag-seo","tag-33"],"_links":{"self":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/comments?post=2846"}],"version-history":[{"count":3,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2846\/revisions"}],"predecessor-version":[{"id":4738,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/posts\/2846\/revisions\/4738"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/media\/2847"}],"wp:attachment":[{"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/media?parent=2846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/categories?post=2846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sdmc.com.hk\/en\/wp-json\/wp\/v2\/tags?post=2846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}