{"id":6493,"date":"2024-01-31T11:19:18","date_gmt":"2024-01-31T03:19:18","guid":{"rendered":"https:\/\/sdmc.com.hk\/?p=6493"},"modified":"2025-06-08T23:47:56","modified_gmt":"2025-06-08T15:47:56","slug":"%e7%94%9a%e9%ba%bc%e6%98%afomo%e4%ba%86%e8%a7%a3omo%e8%88%87o2o%e5%b7%ae%e7%95%b0%ef%bc%8c%e7%99%bc%e6%8f%ae%e7%b7%9a%e4%b8%8a%e7%b7%9a%e4%b8%8b%e8%9e%8d%e5%90%88%e8%a1%8c%e9%8a%b7%e5%84%aa%e5%8b%a2","status":"publish","type":"post","link":"https:\/\/sdmc.com.hk\/en\/%e7%b6%b2%e4%b8%8a%e7%87%9f%e9%8a%b7\/%e7%94%9a%e9%ba%bc%e6%98%afomo%e4%ba%86%e8%a7%a3omo%e8%88%87o2o%e5%b7%ae%e7%95%b0%ef%bc%8c%e7%99%bc%e6%8f%ae%e7%b7%9a%e4%b8%8a%e7%b7%9a%e4%b8%8b%e8%9e%8d%e5%90%88%e8%a1%8c%e9%8a%b7%e5%84%aa%e5%8b%a2\/","title":{"rendered":"\u3010\u751a\u9ebc\u662fOMO?\u3011\u4e86\u89e3OMO\u8207O2O\u5dee\u7570 \u767c\u63ee\u7dda\u4e0a\u878d\u5408\u7dda\u4e0b\u884c\u92b7\u512a\u52e2"},"content":{"rendered":"

\u6578\u78bc\u8f49\u578b\u6025\u901f\u767c\u5c55\uff0c\u55ae\u9760\u7dda\u4e0a\u71df\u92b7 (digital marketing) \u5df2\u4e0d\u8db3\u4ee5\u5728\u6fc0\u70c8\u7684\u5e02\u5834\u7af6\u722d\u4e2d\u812b\u7a4e\u800c\u51fa\u3002\u672a\u4f86\u4f01\u696d\u767c\u5c55\u5c07\u5f9e\u5546\u54c1\u5c0e\u5411\uff0c\u8f49\u70ba\u4ee5\u300c\u6d88\u8cbb\u8005\u300d\u70ba\u4e2d\u5fc3\uff0c\u8f14\u4f50\u5927\u6578\u64da\u5206\u6790\u5546\u54c1\u3001\u670d\u52d9\u548c\u6d88\u8cbb\u8005\u9ad4\u9a57\u7b49\uff0c\u6df1\u5316\u8207\u6d88\u8cbb\u8005\u7684\u9023\u7d50\uff0c\u63d0\u9ad8\u54c1\u724c\u5fe0\u8aa0\u5ea6\u3002SDMC\u81f4\u529b\u70ba\u4f01\u696d\u5236\u5b9a\u53ca\u63a8\u52d5 OMO\uff08Online Merge Offline\uff09\u7b56\u7565\uff0c\u5168\u9762\u63d0\u5347\u54c1\u724c\u7684\u767c\u5c55\u3002\u5982\u679c\u4f60\u9084\u6c92\u6709\u8a8d\u8b58 omo marketing \uff0c\u7acb\u523b\u95b1\u8b80\u9019\u7bc7 OMO\u6587\u7ae0\uff0c\u8b93\u4f60\u8a8d\u8b58\u66f4\u591a OMO\u662f\u4ec0\u9ebc !<\/p>\n\n\n\n

OMO\u662f\u4ec0\u9ebc?<\/h2>\n\n\n\n

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\"OMO<\/figure>\n\n\n\n

O2O OMO\u5dee\u7570<\/strong><\/h2>\n\n\n\n

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<\/td>OMO<\/strong><\/td>O2O<\/strong><\/td><\/tr>
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OMO\u884c\u92b7<\/strong> \u767c\u63ee\u7dda\u4e0a\u878d\u5408\u7dda\u4e0b\u884c\u92b7\u512a\u52e2<\/h2>\n\n\n\n

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\u589e\u52a0\u54c1\u724c\u80fd\u898b\u5ea6<\/h3>\n\n\n\n

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\u5728\u9019\u7a2e\u8cfc\u7269\u65c5\u7a0b\u4e2d\uff0c\u5546\u5bb6\u53ef\u6536\u96c6\u5927\u6578\u64da\u4f5c\u5206\u6790\uff0c\u638c\u63e1\u6d88\u8cbb\u8005\u7684\u8cfc\u8cb7\u7fd2\u6163\uff0c\u4ee5\u7b56\u5283\u672a\u4f86\u7684\u71df\u92b7\u7b56\u7565\u3002<\/p>\n\n\n\n

\u4f01\u696d\u5982\u4f55\u90e8\u7f72OMO\u884c\u92b7\uff1f<\/strong><\/h2>\n\n\n\n

\u4f01\u696d\u53ef\u4ee5\u5f9e\u4ee5\u4e0b\u5e7e\u500b\u65b9\u9762\u9032\u884cOMO\u884c\u92b7<\/strong>\uff1a<\/p>\n\n\n\n

    \n
  1. \u5efa\u7acb\u54c1\u724c\u5b98\u7db2\uff1a\u9664\u4e86\u5efa\u7acb\u54c1\u724c\u8b58\u5225\u5ea6\uff0c\u589e\u52a0\u9867\u5ba2\u4fe1\u4efb\u611f\u5916\uff0c\u9084\u53ef\u4ee5\u64c1\u6709\u81ea\u5df1\u7684\u6703\u54e1\u540d\u55ae\uff0c\u63d0\u4f9b\u500b\u6027\u5316\u9ad4\u9a57\u4ee5\u53ca\u518d\u884c\u92b7 [Website Development Agency<\/a> : \u8b93\u5c08\u696d\u3001\u5168\u9762\u7684 MarTech \u516c\u53f8\u70ba\u4f60\u88fd\u4f5c\u516c\u53f8\u7db2\u7ad9]<\/li>\n\n\n\n
  2. \u6574\u5408\u4e0d\u540c\u6578\u5b57\u5de5\u5177\u548c\u5e73\u53f0<\/strong>\uff1a\u4f8b\u5982\u5b98\u7db2\u3001\u5168\u6e20\u9053POS\u96f6\u552e\u7cfb\u7d71\u3001booking systems<\/a>\u3001membership APP\u3001Email\u3001SMS\u7c21\u8a0a\u7b49\u7b49\uff0c\u53ef\u4ee5\u900f\u904e\u4e0d\u540c\u6e20\u9053\u548c\u5167\u5bb9\u4f86\u8207\u9867\u5ba2\u4fdd\u6301\u806f\u7e6b\uff0c\u63d0\u4f9b\u7d71\u4e00\u7684\u8cfc\u7269\u9ad4\u9a57\u3002<\/li>\n\n\n\n
  3. \u6578\u64da\u6574\u5408<\/strong>\uff1a\u5be6\u65bdOMO\u5f8c\u7684\u4e00\u500b\u986f\u8457\u512a\u52e2\u662f\u6578\u64da\u6574\u5408\u80fd\u529b\u7684\u63d0\u5347\u3002\u9019\u4e0d\u50c5\u5305\u62ec\u4e86\u8de8\u6e20\u9053\u6578\u64da\u7684\u6253\u901a\uff0c\u9084\u6db5\u84cb\u4e86\u5c0d\u9019\u4e9b\u6578\u64da\u7684\u6df1\u5165\u5206\u6790\u548c\u6d1e\u5bdf\u3002<\/li>\n\n\n\n
  4. \u7d50\u5408\u7dda\u4e0a\u8207\u7dda\u4e0b\u884c\u92b7\uff1a\u5982\u4f7f\u7528AI\u6280\u8853\u6216\u6a5f\u5668\u5b78\u7fd2\u4f86\u8655\u7406\u5927\u91cf\u6578\u64da\u4f5c\u5206\u6790\u548c\u4f5c\u51fa\u6d1e\u5bdf\u3002\u5229\u7528\u6700\u65b0\u7684\u6578\u78bc\u884c\u92b7\u5de5\u5177\u4f8b\u5982AR\u548cVR\u6280\u8853\u61c9\u7528\uff0c\u64f4\u5927\u7dda\u4e0b\u9ad4\u9a57\u7684\u53ef\u80fd\u6027\u3002\u4f8b\u5982\u8209\u8fa6pop up\u671f\u9593\u9650\u5b9apop up store\uff0c\u5438\u5f15\u6d88\u8cbb\u8005\uff0c\u540c\u6642\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\u4e26\u5e36\u52d5\u92b7\u552e\u589e\u9577\u3002<\/li>\n\n\n\n
  5. \u8d85\u500b\u4eba\u5316\u884c\u92b7\uff1aOMO\u7b56\u7565\u53ef\u4ee5\u5e6b\u52a9\u4f01\u696d\u901a\u904e\u6578\u64da\u9032\u884c\u7cbe\u6e96\u884c\u92b7\uff0c\u63d0\u5347\u92b7\u552e\u6a5f\u6703\uff0c\u63d0\u4f9b\u6d88\u8cbb\u8005\u7121\u7e2b\u7684\u8cfc\u7269\u65c5\u7a0b\uff0c\u4f7f\u5176\u81ea\u7531\u7a7f\u68ad\u65bc\u7dda\u4e0a\u7dda\u4e0b\u3002<\/li>\n\n\n\n
  6. \u6301\u7e8c\u5206\u6790\u548c\u512a\u5316 : \u6301\u7e8c\u76e3\u5bdf\u548c\u5206\u6790\u6578\u64da\u78ba\u4fdd\u60a8\u7684\u6d3b\u52d5\u59cb\u7d42\u8655\u65bc\u6548\u7387\u548c\u5f71\u97ff\u529b\u3002<\/li>\n<\/ol>\n\n\n\n

    OMO Marketing \u6848\u4f8b\u5206\u4eab<\/strong>\u4e00<\/h2>\n\n\n\n

    \u884c\u696d\uff1a\u670d\u88dd\u96f6\u552e<\/h3>\n\n\n\n

    \u7dda\u4e0a\u7522\u54c1\u5c0e\u89bd\u548c\u865b\u64ec\u8a66\u7a7f\uff1a\u5229\u7528AR\u6280\u8853\uff0c\u7528\u6236\u5728\u7dda\u4e0a\u63d0\u4f9b\u500b\u4eba\u7684\u8eab\u9ad8\u548c\u8eab\u578b\u7684\u57fa\u672c\u8cc7\u6599\uff0c\u4fbf\u53ef\u4ee5\u5728\u96fb\u5546\u5e73\u53f0\u4e0a\u9ad4\u9a57\u7522\u54c1\u5c0e\u89bd\u548c\u865b\u64ec\u8a66\u7a7f\u529f\u80fd\u3002\u7528\u6236\u53ef\u4ee5\u5728\u5bb6\u4e2d\u900f\u904e\u624b\u6a5f\u6216\u96fb\u8166\uff0c\u9ad4\u9a57\u8a66\u7a7f\u6700\u65b0\u670d\u98fe\u7684\u6548\u679c\u3002

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    <\/p>\n\n\n\n

    OMO Marketing<\/strong>Case study<\/strong>\u4e8c<\/h2>\n\n\n\n

    \u884c\u696d\uff1a\u5065\u8eab\u4e2d\u5fc3 x \u904b\u7528\u670d\u88dd<\/p>\n\n\n\n

    \u7dda\u4e0a\u4e92\u52d5\u624b\u6a5f\u7a0b\u5f0f\uff1a\u5229\u7528AR\u6280\u8853\uff0c\u7528\u6236\u53ef\u5728\u5bb6\u4e2d\u5229\u7528\u624b\u6a5f\u7a0b\u5f0f\uff0c\u5728\u6307\u5b9a\u6642\u6bb5\u5b8c\u6210\u5c08\u696d\u5065\u8eab\u6559\u7df4\u88fd\u5b9a\u7684\u904b\u52d5\u8ab2\u7a0b\u3002\u7d2f\u7a4d\u5b8c\u6210\u904b\u52d5\u5f8c\u53ef\u4ee5\u63db\u53d6\u670d\u88dd\u9580\u5e02\u4f7f\u7528\u7684\u6298\u6263\u73fe\u91d1\u5238\u3002\u6839\u64da\u624b\u6a5f\u7a0b\u5f0f\u7684\u904b\u52d5\u6b21\u6578\ufe51\u904b\u52d5\u7a2e\u985e\u548c\u6210\u7e3e\u66f4\u4e86\u89e3\u7528\u6236\u7684\u5be6\u5236\u8cfc\u7269\u9700\u8981\u3002<\/p>\n\n\n\n

    \u958b\u555f\u60a8\u7684OMO\u884c\u92b7<\/strong><\/strong><\/h3>\n\n\n\n

    OMO\u884c\u92b7<\/strong><\/strong>\u7b56\u7565\u4ecd\u5728\u767c\u5c55\u4e2d\uff0cSDMC\u6df1\u523b\u7406\u89e3\u4f01\u696d\u61c9\u7528OMO\u884c\u92b7<\/strong><\/strong>\u9019\u4e00\u6311\u6230\uff0c\u4e26\u81f4\u529b\u65bc\u900f\u904eOMO\uff08Online Merge Offline\uff09\u7b56\u7565\u7684\u5be6\u65bd\uff0c\u5168\u9762\u63d0\u5347\u54c1\u724c\u7684\u767c\u5c55\u3002\u6211\u5011\u7684\u76ee\u6a19\u662f\u901a\u904e\u7dda\u4e0a\u878d\u5408\u7dda\u4e0b\u7b56\u7565\u7684\u5b8c\u7f8e\u6574\u5408\uff0c\u4e0d\u50c5\u63d0\u5347\u54c1\u724c\u7684\u80fd\u898b\u5ea6\uff0c\u540c\u6642\u52a0\u6df1\u5ba2\u6236\u7684\u53c3\u8207\u5ea6\uff0c\u5f9e\u800c\u63a8\u52d5\u696d\u52d9\u7684\u6301\u7e8c\u589e\u9577\uff0c\u70ba\u60a8\u7684\u54c1\u724c\u6253\u9020\u7368\u7279\u7684\u5e02\u5834\u512a\u52e2\uff0c\u4fc3\u9032\u696d\u52d9\u6210\u9577\u3002<\/p>\n\n\n\n

    SDMC\u7406\u89e3\u8cc7\u6e90\u3001\u4eba\u624d\u3001\u6280\u8853\u3001\u5718\u968a\u5206\u5de5\u7b49\u90fd\u662f\u4f01\u696d\u61c9\u7528OMO\u884c\u92b7<\/strong><\/strong>\u7684\u6311\u6230\uff0c\u6211\u5011\u7684\u4eba\u624d\u5eab\u3001\u7d93\u9a57\u548c\u6578\u64da\u8cc7\u6e90\u53ef\u4ee5\u70ba\u4f60\u64d4\u7576OMO \u7b56\u7565\u9867\u554f\uff0c\u4ec0\u81f3\u5354\u52a9\u57f7\u884c\u9805\u76ee\u7d30\u7bc0\uff0c\u52a0\u5feb\u54c1\u724c\u63a8\u9032OMO Marketing \u7b56\u7565\u5f8c\u7684\u589e\u9577\u7d05\u5229\u3002<\/p>\n\n\n\n

    \u7acb\u5373\u806f\u7e6b\u6211\u5011\u5206\u5de5\u5408\u4f5c \uff0c\u5be6\u65bd OMO MARKETING\uff01\uff01\uff01<\/strong>
    <\/p>\n\n\n\n

    \n
    \n

    <\/p>

      <\/ul><\/div>\n
      \n
      \n<\/fieldset>\n
      \n\t

      <\/span>\n\t<\/p>\n<\/div>\n

      \n\t

      <\/span>\n\t<\/p>\n<\/div>\n

      \n\t

      <\/span>\n\t<\/p>\n<\/div>\n

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